March 5, 2002

CNN’s “Crossfire” Moves to GW

University Inks Unprecedented Partnership with CNN to Base Its Popular Political Interview Show at the Jack Morton Auditorium

The George Washington University and the Cable News Network (CNN) have announced a deal to bring CNN’s longest running political debate program “Crossfire” to GW’s campus on a permanent basis. Starting April 1 the program will air live from the 250-seat Jack Morton Auditorium in the Media and Public Affairs Building.

“This partnership provides a unique educational and enrichment opportunity for our students in the School of Media and Public Affairs (SMPA) and across the University to witness and participate in national public policy dialogues,” says President Stephen Joel Trachtenberg in a statement announcing the unprecedented partnership. “Through internships and audience participation, GW students will gain a new understanding of the inner workings of network television and Washington politics. We look forward to a long and fruitful partnership with CNN in this very exciting venture.”

The partnership includes exclusive internships and priority audience participation for GW students. In addition, CNN and GW will strive to make the program a premium destination for conference attendees and tourists — particularly secondary and college students — visiting Washington, DC, from around the world. The University is now developing a unique “e-ticketing” system for the “Crossfire” shows and will work with the Washington, DC, Convention Center and Tourism Corporation, Chamber of Commerce, Board of Trade, congressional offices, and other groups as part of its outreach effort.

Vice President Michael Freedman’s communications division will oversee the University’s roles and responsibilities in the partnership. Freedman, a veteran broadcast executive and former general manager of CBS Radio News, will work closely with CNN staff and SMPA faculty to ensure a positive experience for the GW community.

Along with the move to the MPA Building and the addition of live audiences, the program, in its 19th season, will make several other adjustments to its format. Two new hosts will be added to the lineup. Former President Clinton’s staffers James Carville and Paul Begala will represent the left, facing off against “Crossfire” regulars Robert Novak and Tucker Carlson representing the right. The show also will expand to a full hour, airing weekdays at 7 pm.

“Crossfire” has consistently been among CNN’s highest-rated shows, and regularly includes the nation’s top news makers, including White House officials and cabinet secretaries, members of Congress, political candidates, social activists, community leaders, scholars, economists, and leading journalists. Average nightly viewership for February 2002 topped the 720,000 mark.

 

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